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03-24-2017, 03:39 AM
May 16, 2014 /PRNewswire/ Malibu an original coconut liqueur and
Caribbean rum blend, is out to give customers the Best Summer Ever having a series of high energy consumer activations across the country and an engaging on the net content series spotlighting its signature bank cocktails. To prove that summertime will be bigger and better this holiday season, Malibu is also partnering with the chart topping band, OneRepublic, for their the summer months concert tour, including supplying a few lucky fans all expense paid VIP flyaway deals to
Las Vegas for a exclusive concert. As one of the most well-known brands of summer, Malibu is scheduled to bring to life an unforgettable following three months.
"Malibu is a brand that has always embodied the spirit of summer months, and this year, we're making certain it's bigger and better than in the past," said
Brian Mequet, Vp, Rum and Liqueurs, Pernod Ricard
USA. "Our Finest Summer Ever campaign is based on the notion that 'summer you' is the most happy, most carefree version of 'you,Wi and Malibu wants to continue to encourage people to celebrate that notion this summer and all year long."
OneRepublic PartnershipAs the presenting sponsor involving OneRepublic's Native Summer Tour, the manufacturer will give concert goers across the country the opportunity to sample a variety of cocktails from the entire range of Malibu products. At select tour puts a stop to, the brand will have an even greater presence via pop up cabanas, island inspired cocktails and the "Best Summer time Ever" experience, where consumers can certainly post their bucket number to their social networks, inspiring a new summer state of mind all season long.
Consumers who take part in on the Malibu fun will also be qualified to enter a sweepstakes for a chance to win an all cost paid VIP trip to Cheap Canada Goose Jackets Uk (http://www.cheapcanadagoosejacketsuk.nu/) an exclusive OneRepublic concert in
Las Vegas, organised by the brand.
"We're looking forward to the actual Native Summer Tour and our partnership with Malibu,Inches said
Ryan Tedder of OneRepublic. "It'll be considered a great summer performing for our fans and Malibu and summertime go together like music plus outdoor venues."
Best Summer Ever Online and OfflineMalibu's Ideal Summer Ever launch additionally marks the debut of the new global campaign which brings to life the concept that the best "you" will be the "summer you." A new television system commercial, which will air in the united states beginning
May 19, This year, encourages viewers to take hold of the notion of making this summer the most effective summer yet.
Those who are seeking summer inspiration online will receive a variety of entertaining tips and tricks on Malibu's social media channels. From custom made on demand cocktails on Twitting to local city manuals curated on Pinterest to instant acquire music downloads on Fb, Malibu's digital channels will be just one more go to resource for how to make this particular the Best Summer Ever. On select retailers nationwide, consumers will also get to enter for a chance to be able to win OneRepublic concert tickets in their respective cities.

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